Paul Walsh, the Irish Opportunist

I’m sitting in Le Pain Quotidien cafe wondering what I can work on until my cinema date at 8pm arrives and a wonderful tweet comes in from my good friend Jackie Danicki, inspiring this wee blog post. It’s obviously in response to someone complaining about how some people protect their twitter updates. Below is what Jackie said (because they’re protected, I asked if it was ok to quote her).

Astonished at how entitled some people feel to see others’ Twitter updates. I use Twitter for my uses; you use it for yours.

Protected updates mean I can converse with a small, intimate, trustworthy group. Would you crash a private conversation in a pub or home?

Just very puzzled as to why some people are so concerned with how others use Twitter. It’s none of your business. Move on.

This reminds me when I tweeted back in the early days that twitter was turning into a conversational tool. To which some replied ‘I think that’s stupid’. Why? Probably because they used it as one-way communication messages at the time (i.e different to how I used it).

I can understand why Jackie protects her updates, she’s a private person and only wants to communicate with people she knows and trusts. What’s wrong with that?

I announced the registration page for OpenSoho June this morning and as a result of all the retweets from Computer Weekly, The Telegraph and others, my announcement had a potential reach of approximately 15,000 people. This can only help to demonstrate the power of twitter for marketing events, products and services. With this in mind, I decided to tweet this fun statistic in the hope someone would also retweet that, and they did, Milo from the Telegraph retweeted it. Oh the joy of it all.

In April 2008 I wrote some twitter tips to help new users better understand how to use the social network - my post includes how to make your messages more prone to being retweeted by others as I did above. Why not check them out.

When Google first announced that it had acquired Jaiku, my first question was, ‘why?’. Why buy the second best in the market?! I’m a firm believer in going after the best and only the best. Some would argue that Jaiku is more feature-rich and easier to use than Twitter. However, I was never attracted to it because none of my followers/friends were on there. ‘Better’ doesn’t necessarily equal ‘better features’. In Twitter’s case, it’s main benefit was ‘people’ (i.e. users).

When Google launched Latitude I thanked my contacts at the company for educating the marketing as clearly, their product doesn’t actual solve a problem. I’ll write more about that later. By launching latitude without any Jaiku integration, it proves they were unable to make use of the software. Perhaps they knew they were flogging a dead horse. Anyway, it’s a little late to go after Twitter - they should have put in an offer when (all) of my friends were mocking me for using the service - when it was still very early and mainly used as a one-way broadcast medium.

Unsurprisingly, Twitter turned down Googles offer and according to TechCrunch, it looks like Apple is now making a move.

So, who’s going to buy Twitter? Apple, Google, Microsoft or one of the main operators (carriers)?

I’m hoping Twitter remains independent but there’s only so long they can hold back from a gazillon dollars.

Follow me on Twitter.

After seeing the love heart in my steam on Facebook last night, I tweeted that I’d never include my relationship status on Facebook because my life, believe it or not, is actually very private. A few people asked me for clarification so I decided to write a post to explain in more detail and to solicit your contribution to the conversation. 140 characters just isn’t enough right now.

You might think I put everything online, but I’m sure you’ll now realise that I never tweet, blog or facebook anything that’s private such a family matters - with the exception of one of my sisters, Deirdra, as I want to help promote her fantastic artwork.

Someone DM’d me to say that I was right because Facebook is so open. Facebook isn’t open, it’s a platform that allows you to put everything out in the open. It’s how you use it that matters. If you don’t want people to see pictures of your kids, don’t upload them. If you don’t want people to see you drunk at a party, don’t get drunk or don’t allow people to view pictures of you online by using your privacy settings - this one is particularly easy.

So, how much do you put online? What do you exclude if anything?

The tools that Twitter endorse are few and far between. So, when it’s revealed that it plans to “officially endorse” ExecTweets, and to encourage more brands to create customised Twitter homepages, it deserves to get my full attention.

I haven’t got time to write about this right now, so why not read what Milo has to say at The Telegraph - where I picked up the story.

Follow me on Twitter
Follow Milo on Twitter

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The Social Networking World Forum will feature enough workshops, case studies and schooling on social media to make you truly sick of the subject. The event will cover social media branding, marketing, PR, measuring, monitoring, B2B, mobile and plenty more. Also include an exhibition and a great industry party on the first night. For more information, please visit the website: http://www.socialnetworking-forum.com/

Here’s a fun Web site that displays a person’s reach on Twitter. I scored 1,117,492. I’m not entirely sure what that means but I’m guessing from the wording on the site that it’s two layers down from me; my followers and their followers.

Either leave a comment or @ me on Twitter with your reach

It’s always a blast to hook up with Loren Feldman. Love the guy. In case you didn’t notice, we had a late night before this interview was shot - hence the delayed reactions.

I’ll post a comprehensive post about my entire trip to San Francisco soon.

Fire Eagle, a location enabler for social networks is now available to the public. (Don’t mistaken it, for a social network.)

As an end user, Fire Eagle is a site that stores information about your location. With your permission, it allows other services and devices to update that information or access it. It allows the use of your location to power friend-finders, games, local information services and stuff like that…

As a social network/friend-finder, Fire Eagle enables you to make use of, users’ location - assuming you, or another social network, can capture it on your/their site and store it on Fire Eagle’s. Confused? Just think OpenID and you’ll get it.

For Fire Eagle to be a success, Yahoo! must encourage application developers to adopt it and for developers to make doption for end users seamless. The latter I fear, will not be easy. Like OpenID, a social network must send end users to the Fire Eagle Web site in order to store their location preferences. This is likely to disorientate users as they get shipped off to another brand which has nothing to do with their task in hand. This is the reason OpenID is a great solution for early adopters thus far. Great technical solution. Crap user experience.

I could be wrong of course as I’ve never used it. I’ve only seen a demonstration from Yahoo! It’s the ’shipping off to another brand’s site’ that I dislike, not the technical implementation.

TechCrunch has published a good post about the difficulties of taking a social network from one country to another without thinking about their cultural differences. I agree with their position. Too many companies assume that their software (in this case, social networks) will work in other countries in the same way it does back home. However, they fail to realise the cultural and religious differences that borders impose.

Social networks have become integrative elements of modern American youth culture over the last years, shaping social patterns and changing the ways that people communicate. When taken abroad, these services have to deal with a large number of cross-cultural peculiarities by their very nature.

Societal and cultural gaps are particularly evident in the case of Japan. Market entry in this country with a “What works in the US must also work over there”-attitude is going awry for both Facebook and MySpace. It’s not a stereotype that communication tends to be nonverbal in Japan. The society generally puts more emphasis on the community rather than on the individual. Also, security plays a major role in many aspects of Japanese life.

I’d like to emphasise that it’s not just about translation. It’s about internationalistaion and localisation (I’m now hooked on Wikipedia thanks to Orit). Luckily, this is something I learned early on at AOL during the launch of numerous territories in the mid 90’s. AOL, for all it’s silly mistakes in recent years, did after all, encourage mass adoption of the Web across many countries including the US, UK, Germany, France and Australia. It took a while, but the US did manage to see the light, thanks to the strong teams/personalisties in the UK and Germany in particular.

This topic isn’t restricted to social networks by the way, it applies to any product or service. My advice is to partner with companies already in a similar space. If that isn’t possible, the recruitment of local staff to manage and controle the launch is imperative.

Read TechCrunch’s post for more insight.

This is one of the reasons Wubud is being developed in Hong Kong.