Paul Walsh, the Irish Opportunist

The tools that Twitter endorse are few and far between. So, when it’s revealed that it plans to “officially endorse” ExecTweets, and to encourage more brands to create customised Twitter homepages, it deserves to get my full attention.

I haven’t got time to write about this right now, so why not read what Milo has to say at The Telegraph - where I picked up the story.

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For an exclusive 30% discount email Mark@sixdegs.com with “PaulWalsh” in the subject. Offer ends February 6th (tomorrow!)

The Social Networking World Forum will feature enough workshops, case studies and schooling on social media to make you truly sick of the subject. The event will cover social media branding, marketing, PR, measuring, monitoring, B2B, mobile and plenty more. Also include an exhibition and a great industry party on the first night. For more information, please visit the website: http://www.socialnetworking-forum.com/

Here’s a fun Web site that displays a person’s reach on Twitter. I scored 1,117,492. I’m not entirely sure what that means but I’m guessing from the wording on the site that it’s two layers down from me; my followers and their followers.

Either leave a comment or @ me on Twitter with your reach

It’s always a blast to hook up with Loren Feldman. Love the guy. In case you didn’t notice, we had a late night before this interview was shot - hence the delayed reactions.

I’ll post a comprehensive post about my entire trip to San Francisco soon.

Fire Eagle, a location enabler for social networks is now available to the public. (Don’t mistaken it, for a social network.)

As an end user, Fire Eagle is a site that stores information about your location. With your permission, it allows other services and devices to update that information or access it. It allows the use of your location to power friend-finders, games, local information services and stuff like that…

As a social network/friend-finder, Fire Eagle enables you to make use of, users’ location - assuming you, or another social network, can capture it on your/their site and store it on Fire Eagle’s. Confused? Just think OpenID and you’ll get it.

For Fire Eagle to be a success, Yahoo! must encourage application developers to adopt it and for developers to make doption for end users seamless. The latter I fear, will not be easy. Like OpenID, a social network must send end users to the Fire Eagle Web site in order to store their location preferences. This is likely to disorientate users as they get shipped off to another brand which has nothing to do with their task in hand. This is the reason OpenID is a great solution for early adopters thus far. Great technical solution. Crap user experience.

I could be wrong of course as I’ve never used it. I’ve only seen a demonstration from Yahoo! It’s the ’shipping off to another brand’s site’ that I dislike, not the technical implementation.